Observe.AI Acquires Dubdub.ai To Strengthen Its Voice AI Agents

US-based conversational AI startup Observe.AI has acquired text-to-speech AI startup Dubdub.ai to bolster its voice AI agents offerings for contact centres.

Swapnil Jain, cofounder and CEO of Observe.AI, said on LinkedIn that with the acquisition, the company will look to double down on its efforts to develop its conversational AI capabilities.

“We’re now doubling down on conversational AI, bringing state-of-the-art text-to-speech capabilities that prioritise humanness, naturalness, and personalisation in every interaction,” he added.

Following the acquisition, the founders and employees will now work for Observe.AI, Dubdub.ai cofounder Anubhav Jain told Inc42.

Founded in 2017 by Jain and Sharath Keshava Narayana, Observe.AI provides a conversational AI platform that uses its proprietary AI model to cater to the needs of contact centres in India. The company claims that the AI model is built on 40 Bn parameters.

Observe.AI helps automate customer service calls and queries with its voice AI agents, give real time insights and guidance to call operators and sellers to drive their performance and improve customer interaction, and also provides post-interaction insights.

On the other hand, Dubdub.ai was founded in 2021 by Singh, Rahul Garg, Rahul Sankwar and Anchal Jaiswal. It operates an audio and video dubbing platform which helps content creators and production houses automate their dubbing requirements. The startup uses third-party AI models to serve its clients with dubbing and recording audio and videos in over 50 languages.

Besides, it also offers voice cloning services which help users change the texture and emotion of a voice.

What Does The Acquisition Mean For Observe.AI? Dubdub.ai’s text-to-speech technology, which offers over 50 languages and multiple dialects, will boost the capabilities of Observe.AI’s voice AI agents.

Further, the voice cloning capabilities that change emotions and texture of the voice will make these agents more human-like in nature. Observe.AI will also get access to Dubdub.ai’s high-quality speech data in various accents and languages, enhancing its language libraries.

The acquisition is in line with Inc42’s GenAI predictions for 2025, where we said that the conservational AI offering industry will shift towards making their offerings more realistic and human-like.

The GenAI Landscape In India: According to Inc42 data, India is home to more than 200 GenAI startups. Nearly, 70% of these are B2B startups, indicating the big opportunity which the industry provides.

Indian GenAI startups have raised about $1.2 Bn in funding since 2020. The country’s GenAI market is expected to become a $17 Bn opportunity by 2030.

To further make the most of this opportunity, the Centre is also giving a huge impetus to make India a leader in the AI space. As part of this, the government has launched the IndiaAI Mission with an outlay of INR 10,372 Cr to create an AI ecosystem.